OUR CULTURE
AND VALUES

The SITA experience is about building the future.

Here at SITA we love a challenge. We embrace failure in the pursuit of growth, to learn, try again and do it better next time. We believe in stepping up for our customer and in doing it together. That's why every voice counts, because anyone, anywhere on the team could be the key to our next big industry breakthrough.

Our Values

We're all about embracing growth and trusting in what we can achieve together. We're brave with taking risks, because by trying and failing fast we learn and improve. But most importantly, we're a team. We know that by empowering diverse minds, collectively we will pioneer innovations that touch the lives of people across the globe.

Step up for the customer

Step up for the customer

When we Step up for the Customer, we act with integrity. We show empathy. We use our expertise to help, and try to enhance the experience of our customers and stakeholders.

Dare to grow

Dare to grow

When we Dare to Grow, we trust our abilities and potential. We’re optimistic. We’re curious. We challenge the status quo and step out of our comfort zones.  

Try fast / fail fast

Try fast / fail fast

When we Try Fast, Fail Fast, we experiment and learn. We test solutions in real time and keep iterating until we succeed. And when things go wrong, it’s a chance to grow.  

Do it together

Do it together

When we Do it together, we bring diverse minds together to get the job done, better. We support our colleagues wherever they are. We challenge each other and improve together. 

Responsibility

Being a Responsible business makes us
a better business.

At SITA, we've already seen the impact of our solutions firsthand. From helping airlines plan more fuel-efficient flight paths to supporting airports in reducing energy consumption. We're committed.

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